Aerial advertising is an effective way to reach a large group of people very quickly, and that's why it continues to be an extremely popular way to spread a message. Lately, people who want to promote a political message are turning to aerial advertising as a cost effective way to deliver a high-impact message extremely quickly. Here are some of the ways aerial advertising is changing political advertising and influencing the social discourse.

Great For Election Campaigns

There are numerous reasons politicians choose aerial advertising to get out the vote and spread their message. For one, you can quickly reach people through a non-traditional method that immediately grabs attention. Advertising through Internet ads or billboards is an easy way to get people to quickly ignore you. With aerial advertising, people are almost forced to look given the unique nature of this advertising method.

For tight political campaigns, whether they're local or national, aerial advertising can give you the advantage you need to pull ahead. The Obama campaign used voteforchange.org banners during the election campaign while those opposed to Obama flew banners exclaiming "No Obama 2012!" With presidential and other important elections coming up in 2016, there's no doubt that candidates will once again turn to aerial advertising to spread their message, and those that don't may suffer from less exposure.

Reaching a Whole City

There are plenty of examples of how aerial advertising has also been a part of local politics. Most people are probably familiar with Mayor Bill de Blasio of New York City and his struggle with members of the New York City Police Department. A tragic shooting of two police officers quickly led to certain members of the police department to lay the blame on De Blasio due to a perceived lack of support from him regarding police officers, and certain comments he made surrounding policing in minority communities.

These are difficult political issues, and there is no doubt that the loss of two police officers can spark a strong reaction. Former police officers purchased aerial banners that flew close to New York City, with messages reading "De Blasio, Our Backs Have Turned to You" and "De Blasio, Apologize to the NYPD!!" No matter what side you fall in regarding your opinion of this event, it's important to know that these banners garnered national media coverage and helped highlight the message this certain group of former police officers wanted to send. In fact, the whole event prompted the New York Times to run a story on just how effective aerial advertising is for promoting messages due to its novelty.

Ultimately, if you have a message you feel strongly about or a political campaign you want to promote, aerial advertising is one of the most cost effective methods out there. Contact High Exposure Inc Aerial Advertising for more information.